What Time Is It Right Now?

Lloyd: Have you seen how every fucking thing is like the restaurants to eat at right now? That fear of missing out. There's another tie to another theme that we should chat about based on everything that you've just shared there. 60% of Gen Z and 56% of millennials will do at least some of their holiday shopping live on TikTok or Instagram or YouTube, which I thought was really interesting looking at how social media has become sort of the starting point.