Exploring the Relationship Between Naive Geography and Wayfinding in Information Architecture

The distinction between naive geography and wayfinding lies in how humans naturally navigate spaces versus how information architects design navigational principles. While humans rely on innate naive geography, architects translate this into practical wayfinding strategies. By transforming cognitive processes into tangible design guidelines, architects ensure that users can easily navigate spaces. This is achieved by creating landmarks, defining clear paths, and simplifying complexity for users, drawing inspiration from successful examples like grocery stores with highly effective wayfinding systems.