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**Do vs complain **
Today's iPhone is what a great camera was 10 years ago./nA $3,000 camera, $5,000 camera is today's iPhone./nYou can create picture perfect content with just the phone today./nAnd almost everybody here's got an iPhone./nWhat about level two? You're wanting to scale up and you're scaling value taming./nI just saw a picture of your building. You're putting the logo on the outside. It's new levels for those that are maybe like, okay, you're adding personalities. You're looking for talent to make your content even better./nWhat are just some brief tips on what you think about scaling to the next level of a media company?/nSome tips for scaling to the next level of a media company include:./nBeing passionate about the media company's core values./nFinding talented people who share the same values as the media company./nPutting a focus on creating quality content.