Lenny's Podcast: Product | Growth | Career cover image

Inside TikTok: Culture, strategy, monetization, and more | Ray Cao (Global Head of Monetization Product Strategy and Operations)

Lenny's Podcast: Product | Growth | Career

NOTE

Immersion in Customer Painpoints

The structure of reading documentation before meetings is a key strategy used to understand what customers are talking about and thinking. Bringing Product Managers and Engineering Leaders to meet clients first-hand helps them gather market information and experience the challenges customers face using the company's products. This approach provides valuable external insights and ensures that the internal team understands and feels the customers' painpoints, leading to a successful strategy implementation.

00:00
Transcript
Play full episode

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
App store bannerPlay store banner