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Stephan Brissaud — Industry Leadership, Game Development, and Retail Strategies (#67)
Think Like A Game Designer
Curiosity Leads to Opportunity
The formation of the Gamma Association was primarily driven by practical needs rather than a collective initiative among publishers to support their industry. Initially created to facilitate the organization of a trade convention, its purpose evolved over time, transforming it into a trade association with a focus on B2B interactions. Many members joined mainly to leverage discounts for exhibiting at the convention rather than out of genuine interest in the association itself. The speaker emphasizes the importance of curiosity and proactive engagement, illustrating how attending an open board meeting as an interested member can lead to unexpected and valuable opportunities.
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