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Your Brain On cover image

Your Brain On... Fats

Your Brain On

NOTE

Boring Science vs. Spectacle On Social Media

Social media platforms prioritize engagement through sensational content, often overshadowing factual scientific discourse with entertainment and controversy. This dynamic is exemplified by the 'liverking' phenomenon, where an individual's extreme persona and bizarre stunts, such as consuming raw animal organs, gain attention and overshadow legitimate scientific discussions. The inherent structure of these platforms incentivizes the promotion of pseudoscience and quackery, making it challenging for traditional science, which may be perceived as 'boring', to draw attention in such an environment.

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