On The Brink with Castle Island cover image

Will Peck on Digital Assets at WisdomTree (EP.526)

On The Brink with Castle Island

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Evolution of Wisdom Tree Digital Asset Strategy

Wisdom Tree has adapted its digital asset strategy to include transparent exposures through ETFs, recognizing the revolutionary shift in asset management. The introduction of Bitcoin ETF in the U.S. prompted Wisdom Tree to launch crypto exchange rate products in Europe, drawing parallels between crypto ETPs and gold. The company's venture into digital assets began with a physically backed Bitcoin product in the Swiss market, inspired by the potential of digital assets to redefine financial services products. Wisdom Tree's strategy also focuses on tokenizing real-world assets like stable coins and anticipates a future with various on-chain instruments leveraging blockchain technology.

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