
Crafting a Compelling Strategic Narrative | Matthew Sciannella with MJ Smith
Stacking Growth | The B2B Marketing Podcast
Seeking Feedback Before Rollout
Before rolling out a project, it is essential to seek feedback from various sources, including customer advisory boards and collaborative teams. This feedback helps in refining the project and ensuring it meets the needs of the customers. While customer input is valuable, there is also room for innovative ideas that may not directly come from customers but align with customer needs. Engaging in a process of feedback collection and evaluation can strengthen the project's narrative and strategic direction before its official rollout.
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