48sec snip

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch cover image

20VC: Plaid and Column Co-Founder, William Hockey on Why the Brands that Win in Fintech Will Not Be Financial Services Brands, What US Banking Can Learn from China & Why Companies Can Be Built Slower than People Think?

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

NOTE

The Importance of Knowing Your Audience in Product Development and Sales

Building software is cheaper and easier than ever, but having a strong audience and knowing your customer is more important. The key to success lies in knowing your customers, understanding their decision-making process, and maintaining a relationship with them. In a world where technology and financial services have become commoditized, knowing your audience is crucial for long-term success. Instead of catering to a broad portfolio of products and audiences, focus on knowing your audience and their needs to thrive in the next couple of decades.

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