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Episode 4: Michael Sani discusses the evolving roles of a social entrepreneur

The Ashoka Systems Change Podcast

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Increasing Student Voter Registration Using a Face-to-Face v.s. Policy Change Approach

By shifting from a face-to-face approach to a policy change strategy, the organization focused on amending the Higher Education Act of 2017 to streamline student voter registration during university enrollment. This strategic amendment resulted in a significant increase in student registration levels, with one fresher's sign-on increasing from 13% to 76%. Moreover, the cost per registration for the local authority saw a drastic reduction from five pounds per student to 12 pence per student. By leveraging data and aligning with key stakeholders, such as conservative councils, the organization successfully navigated the policy change process. The approach proved that appealing to stakeholders' interests, such as cost-saving, was crucial in gaining support. Ultimately, the strategic policy change was nationally implemented, showcasing the effectiveness of a systematic approach in driving significant outcomes.

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