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John D Rockefeller
How to Take Over the World
Turning Disaster into Opportunity
Facing the threat of being wiped out by the Pennsylvania Railroad, Rockefeller's calm under pressure led him to build a pipeline and negotiate deals with other railroads to transport oil. This crisis turned into an opportunity as Rockefeller reduced transportation costs, secured better deals with other railroads, and controversially struck up agreements for cheaper oil transportation, a key theme throughout his career.
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