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Tom Bilyeu's Impact Theory

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Harnessing the Power of Identity and Shifting the Thermostat

Identity is a powerful force that governs our lives, determining our outcomes and behaviors. By understanding and taking control of our identity, we can transform our lives. Our identity acts like a thermostat, regulating our experiences to match the internal temperature we have set. To change our outcomes, we must shift our identity to a higher level. This shift can be achieved by surrounding ourselves with individuals who have a stronger identity in areas where we seek improvement. Through association with such individuals, our own identity is influenced and elevated, leading to positive changes in our lives.

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