Why Did Stanley Water Bottles Suddenly Become a Cultural Phenomenon?
Plain English with Derek Thompson
The Fascination of Cultural Hits
The science and sociology of cultural hits is both dumbfounding and fascinating. A book titled Hitmakers used stories from pop culture and academic theories to explain the science of preferences and the economics of distribution, delving into the mechanics of revolutions, the rise of religion, political party, and ideology. The question of why some things take off cuts to the core of human nature and behavior.
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