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Charles Duhigg - Mastering the Art of Supercommunication in Daily Life

Smart People Podcast

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Matching Principle in Communication

Effective communication involves identifying three types of conversations: practical, emotional, and social. Matching the type of conversation your counterpart is having leads to better connection and understanding. The goal is for our brain activity to mirror each other during the conversation. By avoiding over-preparation and focusing on understanding the guest's conversation type, communicators can effectively match and connect with others, a principle known as the matching principle in psychology.

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