Focus and Specialization Over Scattering and Overwhelm

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Becoming aware of the nature of our own mind is crucial as we tend to scatter our focus across multiple target markets and problem sets, leading to overwhelm. Specifically in business, trying to cater to too many target markets and problem sets can lead to trouble, even before considering traffic sources. Instead, it is essential to focus and specialize in one or a few target markets and their specific problems, rather than trying to do everything well.

From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant.

David quit his career as a Consulting Actuary to create the world’s largest coaching business. He is currently coaching entrepreneurs to double revenue faster and overcome the Shiny Object Syndrome.

Top 3 Value Bombs

1. The human mind is restless. If you are willing to tame it, you can achieve so much more in so much less time.

2. Know your goals and focus on them if you want more and better results faster - resulting in more time off.

3. Finish each day working on what is the most important for you and exercise it out of integrity.

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