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Mark MacLeod, Startup CEO Coach, on the 3 Core CEO Duties and How to Avoid Burnout While Balancing Them

This New Way

NOTE

Embrace Your Unique Value to Enhance Organizational Flow

In a well-functioning organization, individuals should focus exclusively on tasks that align with their unique strengths, creating a state of flow where work feels effortless. This requires intentional orchestration by leaders, particularly CEO founders, who must not compromise on the definition of their roles as the company evolves. Initially, leaders may need to undertake various responsibilities, but as they begin to hire, they should prioritize creating a role that brings them joy while also delivering distinct enterprise value. This focus should not solely rest on personal enjoyment but on how their unique skills contribute to the overall mission of the organization. For instance, a CEO should channel their efforts into areas that align with their passion and the greater goals of the company, ensuring that their contributions simplify processes and enhance product quality, thus fulfilling their purpose and driving organizational success.

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