Ideation can be improved by having an asynchronous component, which allows for different ideas to be explored without interfering with each other.
Remote work is a good way to embrace asynchronous ideation, as it allows for different ideas to be explored without interference.
It's been possible to have all-remote teams for at least a decade, but in many ways this approach to knowledge work is still in its infancy. Adam and Mark talk about the pros of remote work like the ability to hire from the global talent pool and life flexibility for team members. They also touch on cons like limited tools for creative group thinking and difficulty building trust remotely.