Lenny's Podcast: Product | Career | Growth cover image

Lessons from working with 600+ YC startups | Gustaf Alströmer (Y Combinator, Airbnb)

Lenny's Podcast: Product | Career | Growth

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The Importance of Watching Users to Discover Pain Points

In two YouTube videos for Cesarob School, the speaker shared tips on how to talk to users and how to sell. The key to discovering user pain points is to watch them in action rather than asking them directly. For example, watching a non-technical person struggle with automating a task in Excel can reveal the need for a more user-friendly solution. To discover problems in EV charging for non-Tesla cars, the speaker suggests renting an EV and testing all the non-Tesla chargers to see what problems arise.

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