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Social Media Marketing Podcast cover image

Using YouTube Analytics to Improve Your Video Strategy

Social Media Marketing Podcast

NOTE

The Importance of Watch Time in YouTube Analytics

Monitoring click-through rate and traffic source is important, but the most crucial metric is watch time. If viewers don't stick around and watch your video, it won't be recommended to others. Focus on keeping viewers engaged and in the right place. Increasing watch time leads to more views and potential sources for your video.

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