Invest Like the Best with Patrick O'Shaughnessy cover image

Pat Grady - Relentless Application of Force - [Invest Like the Best, EP.378]

Invest Like the Best with Patrick O'Shaughnessy

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Unique and Compelling Value Proposition and Margin Structure

Having a unique value proposition contributes to good gross margins as it allows the company to be a price setter. A compelling value proposition leads to high operating margins by reducing the need for heavy sales and marketing efforts, showcasing the efficiency of the go-to-market strategy. Key metrics like New ARR divided by sales and marketing or LTV to CAC can quantify the impact of a compelling value proposition on operating margins.

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