
902: Michael Easter | Rewiring Your Scarcity Brain in a World of Excess
The Jordan Harbinger Show
Gamified Commerce in China and Compulsive Shopping
China excels in gamified commerce where influencers sell products in live streams, generating millions in sales during shopping holidays. This trend is reminiscent of compulsive shopping behavior seen in a study showing that 16% of the US population qualifies as compulsive buyers, driven by the excitement of searching and making a purchase rather than the actual product itself.
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