Selling Your Small Business
The WealthAbility Show with Tom Wheelwright, CPA
00:00
Empathy: The Key to Successful Negotiations
Transitioning from owning a company to no longer owning it can be challenging emotionally. Empathy plays a crucial role in negotiations by helping sellers understand buyers' perspectives and vice versa. This understanding leads to a more stable and mutually beneficial deal, particularly benefiting the seller.
Play episode from 23:34
Transcript
