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storytelling with data podcast: #75 The Data Storyteller’s Handbook with Kat Greenbrook
storytelling with data podcast
Communicating with a General Audience and Bridging the Knowledge Gap
Communicating with a general audience requires providing context and limiting data visuals to cater to various knowledge levels. It is crucial to bridge the gap between the communicator's knowledge and the audience's understanding by adapting communication to the audience's level. Common pitfalls in data storytelling include assuming the audience should understand technical jargon and expecting them to learn complex data concepts. Instead, the responsibility lies with the communicator to enhance business acumen and communicate in a way familiar to the audience.
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