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#72 Stan Lee: Founder of Marvel
Founders
Stan Lee's Marketing Genius and the Origins of Excelsior
Whatever is said about the paragraph, it will be remembered./nStan Lee was skilled in marketing and promotion./nMarvel created a fan club to communicate with fans and offer special perks./nOther comic book companies copied Stan Lee's folksy language./nStan Lee used the word Excelsior to mark his influence and ideas./nMediocrity can be just as disappointing as failure.
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