Innovation often stems from a fresh perspective unclouded by industry norms. Experienced individuals in fields like e-commerce may struggle with a rigid mindset shaped by existing knowledge, which makes it challenging to envision radically new ideas. In contrast, entrepreneurs who enter industries without entrenched understanding can approach problems with naivety, allowing them to conceptualize unique solutions and envision significant changes. History shows that most major industry disruptions come from outsiders rather than established players. For entrepreneurs, embracing this outsider viewpoint fosters confidence and creativity, even when faced with skepticism about their lack of experience. Successful innovators often overcome barriers by envisioning a clear vision and systematically dismantling obstacles to realize it, illustrating that a clean slate perspective can lead to groundbreaking advancements.

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