
Finding the Right Partnerships (on Think Media Podcast) | Ep 141
Build with Leila Hormozi
Focus on Product over Marketing for Authentic Brand Building
Putting effort into building a strong product or personal brand that one is proud of internally is crucial for authentic brand building. Concentrating on the quality of the product or service leads to genuine claims rather than trying to mask shortcomings with marketing. By prioritizing the substance of what one offers, whether in business or personal branding, it naturally brings forth content and discussions that are driven by genuine pride and accomplishment, making the process of building a brand more effortless and successful.
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