Engaging customers for feedback is essential for business improvement. Implementing surveys, follow-up calls, or simple questions at the end of interactions demonstrates to customers that their opinions matter and provides valuable insights into areas for enhancement. Regularly reviewing customer feedback can reveal patterns, opportunities for growth, and areas to celebrate successes. Embracing criticism, although challenging, is a necessary step in identifying how to make continuous improvements to the business.
Why customer service is the key to building lasting relationships, turning first-time customers into raving fans, and scaling your business to the next level.
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Great customer service is the key to growing your business! Hear my tips for creating a customer service experience that keeps your clients coming back.
Today, I cover:
- (3:01) The quick backstory of our customer service nightmare in Italy
- (8:28) Why you should always acknowledge and validate your customer’s feelings
- (11:13) The importance of providing clear next steps to your customers
- (13:17) Tips for maintaining proactive follow-ups
- (15:29) How to turn a negative experience into a positive one with a “surprise and delight”
- (17:35) What you should include in your customer service playbook
- (21:40) Using customer feedback to grow your business
Listen in because while your marketing brings them in, exceptional service keeps them coming back, my friend!
Resources Mentioned in the Episode
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