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Good Data Fuels Growth
Good data is foundational for growth and is not merely characterized by quality attributes such as accuracy, completeness, timeliness, and validity. Instead, it requires a robust data foundation comprising three essential components: context, collaboration, and collection. Context provides clarity on how to utilize data effectively, collaboration fosters the integration of insights, and collection involves the systematic gathering of data. Together, these elements contribute to a comprehensive understanding of what constitutes good data, enabling organizations to leverage it efficiently for growth.