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Shaan's Masterclass On Pitching That Has Raised Millions From Investors
My First Million
How to Pitch a Business That's Already Working
If your chart sucks, your pitch is going to kind of suck./nYou shouldn't be pitching a terrible business. You should be pitching a business that's working or going to work./nAnd so, if it's already working, you want to show that./nIf it's going to work, you want to say, why you believe it's going to work?/nMaybe you have a wait list that's really big. Maybe you have a track record of doing this with other products. You know, what can you show that would give me faith that this isn't all just talk, there's some evidence./nSo, this is where you put your hero chart./nNow you go back to under the hood./nSo, now you're going to say, let me tell you how we're different, right?/nDoes this already exist? Is this really that different than anything else?/nAnd this is where you're going to highlight your differentiat./nWhat most people do is they just explain their features. That's not what you want to do. You want to say, everybody does X and we do Y, right? That's the core differentiat./nSo, let me tell you how our approach is different, yet sensible.
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