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Disney’s Downfall: The Rise and Fall of an Entertainment Giant
Plain English with Derek Thompson
Inside ESPN: The Power of a Destination Network
In 2013, ESPN was the most valuable channel on cable TV and a jewel in the world of sports media. While visiting ESPN headquarters, I met Artie Boulgren, the director of research, who showed me the most important fact about ESPN - that men have named it their favorite channel for 14 straight years. Unlike other networks, ESPN didn't need to create hits or have destination programming because it was a destination network itself.
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