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RV155 - Signal Based Selling | Go To Market Live episode 8
B2B Revenue Vitals
Tracking Signals for Sales Teams
Many sales and sales development teams are using signals to guide their outreach efforts. However, the missing piece lies in tracking these signals against pipeline and revenue. Currently, teams are manually matching signals with potential contacts without proper data tracking, leading to a lack of visibility into the effectiveness of their outreach efforts and the outcomes in terms of meeting bookings, qualified opportunities, and revenue generation.
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