Episode 44: Cruce Saunders, [A] - Content systems and customer journeys
The Content Strategy Podcast
Unified Customer Journeys
The right hand and the left hand who are almost never talking to each other. Theyre operating on separate budgets, with separate teams and separate tool sets. Their almost always being designed at the department level. And there are more efforts, and this is the great news, towards connecting those two mind sets.
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