Customer feedback on the winter outdoor hat is positive, with users expressing satisfaction with the warmth and quality of the product, especially in cold weather. Some customers mentioned personal stories and connections to the hat, indicating a strong emotional attachment. The feedback also validates the demand for cold-weather accessories, supporting the thesis that customers are specifically seeking such products. While gifting is mentioned, it is not seen as a negative aspect, as long as the product is something special and valuable. The focus should be on creating products that individuals realize they need and actively search for. Gifting can still be a positive aspect if the product is unique and valuable enough for discussion among friends and family.
Steph Smith is the host of the a16z podcast and a prolific online creator.
Steph sees the internet through a high-definition lens that gives her a deep understanding of what people want.
She can isolate a clear signal from the noise, which she uses to build wonderfully creative, useful things.
In this episode, I dive deep with Steph on how she uses the internet and AI to unearth emerging trends and validate business ideas.
I pitch Steph two potential companies on the show, and we use an arsenal of tools and strategies to vet them live.
We get into:
- How she leverages ChatPT to generate great ideas
- Why ChatGPT is ideal for understanding complex concepts
- How she uses ChatGPT to organize huge swaths of data
- Tips on using SEO tools to vet business ideas
- How to surface useful insights from Reddit
- What to look for while reading customer reviews
- Ways to gather more data on a market just from Google
This is a must-watch for anyone who spends time online and wants to discover the next big idea hiding on the internet.
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To hear more from Dan Shipper:
Timestamps:
- Introduction 01:12
- Leveraging ChatGPT to generate great ideas 22:11
- Why ChatGPT is ideal for understanding complex concepts 29:29
- How to use ChatGPT to organize huge datasets 48:00
- Shark tank! Dan pitches Steph business ideas 1:00:41
- Steph’s first move while validating a business idea on the internet 1:07:51
- What to look for in a customer review 1:11:09
- Tips on secondary keyword searches 1:17:45
- How to gather market data from a simple Google search 1:26:24
- What type of trend charts depict a good market 1:31:55
- Using SEO tools to find useful insights from Reddit: 1:34:11
- How to gather data about competitors: 1:42:37
- Lightning-round questions from X 1:55:51
Links to resources mentioned in the episode: