Focus on Impact in Sales

Salespeople need to prioritize tasks that create impact such as building proposals, adding to the CRM, creating prospecting playlists, advancing deals in the pipeline, and adding new opportunities. The key to success in sales is focusing on tasks that generate impact for the organization and for the salesperson. Sales professionals should understand that their job is to make an impact by either adding new opportunities to the pipeline or advancing existing deals. Depending on the role, the focus may be on prospecting, sales, or advancing deals. Building a daily routine should involve front-loading tasks that create impact to ensure job success.