TIP532: Insights From A Reclusive Investment Firm w/ Graeme Forster
We Study Billionaires - The Investor’s Podcast Network
00:00
How Should You Account for Your Marketing?
There's a narrative, it can be even like an Amazon or a Google. And they look at that business and say, well, okay, this is how the market sees it. But actually, this isHow I see it. So if you are building a retail econ network, how should you account for your marketing expense? Because marketing is typically expense. If you're online platform, and you're spending money on marketing, bring people in, then they sign up, and then they get Amazon Prime,. Then they're part of your network and they're sticky. That kind of thing.
Transcript
Play full episode
