My First Million cover image

Scott Harrison: From Nightclub Promoter to Charity Water Founder

My First Million

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Nike's Marketing and Charity Water's Model

Nike marketing strategy is based on telling inspirational stories of people overcoming adversity/nCharity Water's brand is modeled on the whimsy of Virgin and beautiful design of Apple combined with the inspiration of Nike's belief in greatness/nCharity Water's work on building wells and filtration systems is led by locals to ensure cultural appropriateness and sustainability

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