The fundamental purpose of a platform is to enable diverse value extraction from anything built on it. Platforms are not designed for specific killer use cases, but rather to facilitate messy ecosystems where the magic happens. The messiness of ecosystems is where the energy for innovative and unexpected ideas originates. It's crucial for platforms to embrace the mess to unleash their full potential.
What is up PartnerUp?!
If you try to build a product, platform, community, or ecosystem like an engineer or architect, you will fail. Every time.
If you view it as a garden, you just might succeed.
Alex Komoroske is one of the most fascinating thinkers in business, and his wildly popular illustrated and emoji-based decks on how to build a platform ecosystem and how large companies are like slime molds have created breakthroughs for startups large and small.
We talk about whether all this abstract stuff is just a load of bull, why it has to come from the bottom up, and how to put it to use. We also dive into the problem of measurement, and why sometimes the most important stuff is what can’t be measured - and how to convince your boss of this!
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Mentioned on today’s episode:
Gardening Platforms:
https://docs.google.com/presentation/d/1cY95dRixFho0pMIlrEFcGL_XKVy9vnE4NGOD6TQMj50/view#slide=id.ge22ac2ec66_0_94
Slime Molds: https://komoroske.com/slime-mold/
FLUX Collective: https://read.fluxcollective.org/