The Knowledge Project with Shane Parrish cover image

The Architecture of Scale: Building a $200m Business | David Segal

The Knowledge Project with Shane Parrish

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Business happens at the transactional level

The success of any business is rooted in the interactions that take place at the transactional level, such as customer service encounters and exchanges of money for goods. These individual transactions, though seemingly small, collectively shape the overall business experience and success. It is essential for businesses to consistently excel in these small transactions to maintain customer satisfaction and overall success.

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