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Maintaining a Level of Urgency
Maintaining a level of urgency within a company, regardless of its size, is crucial for keeping the culture of promptness and progress. Ensuring consistent movement and avoiding stagnation is key to preserving the urgency. To maintain urgency, setting specific deadlines like shipping every two weeks or highlighting a feature regularly helps in keeping the momentum. Having a clear plan and target release for projects, making necessary cuts to meet deadlines, and constantly moving forward are essential to sustain the urgency within the team.