36sec snip

My First Million cover image

The Formula To Break 100 Million Views On Shorts (ft/ Jenny Hoyos)

My First Million

NOTE

Criteria for YouTube Success: Novelty, Uncertainty, Knowledge Gaps and Complexity

The four criteria for a successful YouTube idea are novelty, uncertainty, knowledge gaps, and complexity. Knowledge gaps imply sharing exclusive information, prompting viewers to watch. Uncertainty involves doing something risky without knowing the outcome, creating intrigue. Novelty includes unique experiences like selling everything owned, arousing curiosity about the consequences. Complexity adds depth and layers to the content, engaging viewers further.

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