The Importance of Branding for Creators

Taking breaks from posting can actually lead to better performance on the main channel/nAnxiety around not posting is unfounded, based on the experience of taking a four month break/nIn the long term, brand is more important than reach/nCreating strong brand identity and memorable iconography can help creators maintain a presence even during breaks/nFocus on holding a place in someone's mind rather than chasing visibility on platforms like YouTube