The term 'big boy press conference' was coined by John Kirby and Kareem Jean-Pierre to announce Joe Biden's upcoming press conference. This term was sarcastically criticized as a reference to a Huggies commercial, implying Biden needing pull-ups. The branding effort for Bidenomics was mockingly labeled a 'giant fail' due to the chosen terminology. The use of 'big boy presser' raised questions about Biden's mental acuity, comparing it to the cleanliness maintenance of a small child. Despite the condescending nature of the term, President Biden is scheduled to hold the press conference, also referred to as a 'big boy press conference,' as mentioned by Justin Zink from Bloomberg.