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Ep 362: You're Ugly and You're Hairy and You're Covered in Shit but You're Mine and I Love You

The Seen and the Unseen - hosted by Amit Varma

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Testing Kids Videos and the Production Process

Kids videos and software are tested in home settings to observe children's attention and engagement. Testing is also conducted at scale using virtual eye tracking technology with consent. The majority of kids YouTube channels are produced in a small area of Chennai, India, where animation skills are abundant. The production process focuses on ultra-bright colors to maximize sensory engagement, with extensive color testing based on eyeball tracking. The data-driven approach leads to high viewership, catering to busy parents. The production setup serves as a form of daycare center with digital content replacing human interaction.

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