1min snip

The Innovation Show cover image

George Glackin - Value Flows and Design Criteria Maps

The Innovation Show

NOTE

Emotional Benefits Transforming a Franchise

Utilizing a variety of skills and divisions within a company can lead to success. By focusing on emotional benefits alongside functional imperatives, a franchise can be transformed. For example, a product that makes cleaning fun and easy not only meets functional needs but also creates an emotional connection with consumers. This emotional connection can be a powerful factor in building a successful franchise.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode