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"Media Empires" | The Business of Newsletters, Podcasts, Creators, and Data Acquisition  cover image

Newsletter Growth Tactics with Matt McGarry

"Media Empires" | The Business of Newsletters, Podcasts, Creators, and Data Acquisition

NOTE

Efficient Monetization and Subscriber Growth Strategy

To efficiently monetize and grow newsletters, focus on a select batch of three to five newsletters instead of trying to manage 15 at once. Utilize basic marketing channels like digital real estate, social profiles, and podcast websites to drive subscriber growth. Implement call-to-actions for newsletters across all digital platforms, directing users to a single landing page for higher conversion rates compared to using a link tree.

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