Picking sharp problems, increasing virality, and unique product frameworks | Oji Udezue (Typeform, Twitter, Calendly, Atlassian)
Lenny's Podcast: Product | Growth | Career
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Solving Sharp Problems in Startups
Identify pain points that steal time, energy, money, and focus, impacting people's ability to afford leisure. Look for problems that affect a large number of people, rather than a niche audience, and have the narrative that people will pay to solve these problems. Working on sharp problems provides a huge tailwind for startups and makes it hard to fail, as customer obsession will carry the business through mistakes.
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