In this short and engaging TED Talk, the speaker shares a handy tip for crafting an effective elevator pitch. He unveils a four sentence structure that helps entrepreneurs pitch their ideas or products with ease. By completing sentence starters like 'What if you could?' and 'So that, for example,', one can create a compelling and concise pitch that clearly communicates the value of their offering.
In this episode, executive producer Jenny Luna interviews host and strategic communications lecturer Matt Abrahams about the tips and tools in his new book, Think Faster, Talk Smarter: How to Speak Successfully When You're Put on the Spot
Connect: