Console Castles (Ep. 6)
Gamecraft
Quality Over Quantity in Content Creation
The early days after the formation of Activision saw a proliferation of both first-party and third-party content, leading to the great software glut of 1983. This crisis was marked by overinvestment in low-quality products, such as the burying of a million cartridges of ET in the Arizona desert. This event posed a significant challenge to the console business model, highlighting the importance of prioritizing quality over quantity in content creation to avoid swamping the market.
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