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EP 112: Mike Maples (Founding Partner, Floodgate): What Makes Startups Win & The Future of Venture Capital
The Logan Bartlett Show
Guide to the Future: Leverage Visionary Customers
Identifying and collaborating with visionary leaders and pioneers within the industry can illuminate paths to future success. Mike Spizer exemplifies this approach by recognizing key inflections in enterprise computing and assembling talented individuals to create innovative solutions, such as a pure-play flash storage enterprise or a cloud-based ETL data warehouse. Furthermore, the concept of 'Lighthouse customers'—clients who may not be the largest in size but possess a clear vision of future needs—serves as a crucial strategy. By addressing the needs of such customers, like Industrial Light and Magic in the 90s or Okta's identity management in the cloud, companies can align their innovations with the evolving market, thereby navigating toward broader adoption and success. Authenticity and trust in these relationships are vital to effectively harness the insights these visionary customers provide.
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