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032 - Peter Crone
Robert Edward Grant - Think Tank
Understand Your Audience to Communicate Effectively
Recognizing the audience's self-perception is crucial in board meetings. Determine whether they see themselves as operational and enabling, operational and forceful, or strategic and enabling to tailor communication effectively. This awareness allows for clearer dialogue, highlighting the importance of external feedback, akin to using a mirror to gain self-awareness. Just as tools need an external element to function properly, effective communication requires understanding others' perspectives.
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